Summer Work

Problem Statement:
For any performance situation in the real world, advertising and design is much needed for posters, tickets, clothing, and programs. Our school play needs this design as well to properly advertise the production.

Design Brief:
Create a design scheme for the advertising of the 2008 School Musical.

Specifications:

• must attract an audience to the play
• ticket design
• poster design
• program design
• flier design
• t-shirt design

Limitations:

• outside resources for printing samples of the final designs
• cannot be identical to the original Broadway play's designs
• cannot require a lot of money to be spent on production

Testing Procedures:

• Along the way, I will receive advice from friends, teachers, family, and mentors to help me create the best designs that I can.
• Once I have chosen the three best designs and perfected them, I will create three design boards containing the design in the form of a Tshirt logo, a playbill, a ticket, and a flier.
• Each of these design boards will be handed over to the cast and crew of the play, who will choose which design they like the best for which part of the play.
• The designs will then be transferred onto the final documents and hopefully the designs will aid in getting an audience for the play.
• I will know how my final project is by the choices made by the cast/crew and by the overall turnout for the performances.

Brainstorming:

• Peter Pan – fairies, pirate ships silhouetted on the horizon, children flying over London, magical looking writing (*this was the original idea for the play in the beginning of the summer)
• Little Shop of Horrors – man-eating plant attacking a person, Seymour holding Audrey, shop front with the play’s title written in the window, a row of flowers with a man eating plant on the end, creepy styled writing